Truffle Collection

Truffle Collection is a UK-based high-street fashion footwear brand for women with over a decade of experience in the industry. Starting its global journey with India in 2015, Truffle Collection today has a robust online presence across top online marketplaces, including Myntra, Amazon, Ajio, and Jabong.

 

We joined Truffle at the forefront of their India launch and forged a year-long partnership, establishing Truffle Collection as the ultimate destination for fashion footwear. Crafting a robust marketing plan, we strategically distributed captivating content across multiple channels. Collaborating with an external agency, we excelled in SEO, PPC, shopping ads, and display retargeting. Our expertise in social media optimization and marketing drove organic engagement and powerful promotions. We created compelling website blogs, enlisted top-tier influencers, and secured high-profile endorsements, including Bollywood actresses through an external PR firm. Explore their Instagram page to spot your favorite celebrities flaunting Truffle Collection’s high-street fashion footwear. Additionally, we oversaw marketplace promotions and managed customer service and ORM. Our collective efforts resulted in a whopping 300% increase in sales within the first 6 months.

Client : Truffle Collection

Industry : Fashion & E-commerce

Deliverables : 360° Marketing Strategy | Search | Social Media | Marketplace Promotions Management | Google Shopping & Display Retargeting Ads | Influencer Marketing | Digital PR | Customer Service | Facebook & Instagram Ads | External Agency Coordination

Category:

Fashion & E-commerce

Date:

April 12, 2023