Melblok is India’s first-ever premium skincare brand exclusively for hyper-pigmentation. Its revolutionary skincare products are the culmination of over twenty years of research in Regenerative Dermatology. A brand from Ratti Corporation, Melblok, is based in New York and India.

We played a pivotal role in Melblok’s successful market relaunch, by crafting a compelling omnichannel marketing strategy. Our comprehensive approach covered SEO, CRO, SMO, PPC, Native Ads, and Digital PR. Using an external agency, we ran Google Ads, including Product Listing Ads (PLA), and implemented a robust SEO strategy to boost brand visibility. Through optimized web content, informative blogs, and influential digital PR, including collaborations with top-tier Instagram influencers in the beauty and skincare niche such as Sukhi Mann, Saloni Chopra, Aakriti Ranagill, Masoom Minawala, Shereen Sikka, and many more, we achieved remarkable sales growth. Our targeted FB, Instagram, and Amazon ad campaigns resulted in an astounding 300% increase in sales within a short period of time.

Client : Melblok, a brand from Ratti Corporation

Industry : Skincare & E-commerce

Deliverables : 360° Marketing Strategy | Agency On-boarding & Management | Website Content Revamp | Content Marketing | Native Ads | CRO | SEO | PPC | SMO | SMM | Influencer Marketing | Amazon Sales Ads